How to Be More Persuasive Part 2: Reciprocity

Influence is a book about how to be more persuasive, written by Robert Cialdini, Ph.D., who admits in the introduction that he wanted to research how and why he became such a patsy. “For as long as I can recall,” he writes, “I’ve been an easy mark for the pitches of peddlers, fundraisers and operators of … Continue reading How to Be More Persuasive Part 2: Reciprocity

How to Be More Persuasive

All business communication is persuasive communication. Whether you’re in sales, business development, advertising, PR, or another persuasive profession, or leading a team, creating policies, or recruiting, you’re working on persuading someone else to take action. Influence is a book about how to be more persuasive, written by Robert Cialdini, Ph.D., who admits in the introduction … Continue reading How to Be More Persuasive

Curiosity Killed the Cat

In my last post, I wrote about how curious and open people are invaluable to your team. I made a strong case for hiring people who are intellectually curious and open to new ideas – avid for them, even. But are there times when a curious person is not the ideal addition to your team? The answer is yes.

3 Essential Upgrades for New Graduates

Graduating from college or high school and beginning your first serious job search means you need some upgrades. Here are three improvements new graduates can spend some of their cash and time on before starting to schedule interviews. Upgrading your wardrobe is essential if you want to be taken seriously as a professional. Invest in … Continue reading 3 Essential Upgrades for New Graduates

Explaining the Wage Gap

very year on National Equal Pay Day, activists recognize the point in the year that women’s pay catches up with her male equivalent. In 2015, Equal Pay Day will fall on April 14. The PR gimmick is designed to bring attention to the fact that women still earn about 78 percent of what men earn, decades after entering the workforce in significant numbers.

Birth Order and Success

http://www.gettyimages.com/detail/photo/boys-measuring-their-height-back-to-back-royalty-free-image/554371835 April 10 is national Siblings Day. Psychologist Dr. Kevin Leman is credited with understanding why your little brother is so annoying and why your oldest sister is so bossy. His best seller The Birth Order Book, updated in 2009, gives insight into how being an oldest, middle, or youngest child influences your personality, your … Continue reading Birth Order and Success

Managing Generations in the Workplace

Thanks to Digital Third Coast and Professor Yorton Clark Jr, chair of the business administration department at MidAmerica Nazarene University for passing on this guide to the three most active generations in the workforce (millennials, gen x, baby boomers.) Great data on how each age group views themselves as well as how they view the … Continue reading Managing Generations in the Workplace