Guest Post: Career Fairs: Opportunity Comes to Your Campus

Career fairs provide excellent networking opportunities for young and experienced professionals. Held on most campuses in the spring, and at various venues year round, these fairs give employers a chance to speak with city residents and students on campus about employment opportunities and employer needs.

Candidate in Waiting

The informational interview is a mature technique (that ‘s a nice way of saying “old;” everyone’s heard of it and used it.) Asher’s fresh technique was to call a meeting to become a “candidate in waiting.” Asher says that smart managers know that they must be ready to replace key talent at a moment’s notice. People move, have emergencies, and get promoted all the time. It’s good policy to have a network of candidates in waiting who you’ve met, vetted, and know are interested in your company.

Size Matters

In the Hidden Job Market, size of the company is one of the most important features you can consider in your search. According to Donald Asher, author of Cracking the Hidden Job Market, says that large corporations are easier to find, but small companies are the ones creating new jobs. It’s also a smart strategy to be looking for work in places others don’t bother.