The Elevator Pitch

An elevator pitch or elevator speech is a short, persuasive description of a person, organization or group, or an idea for a product, service, or project. An elevator pitch is often a part of a marketing communications, brand, or public relations program. Good elevator pitches are concise and compelling to their target audience.

Social Media and Your Job Search Part 2

To Facebook or not to Facebook? That is the question. How does social networking fit into your regular networking – and how is it different?

We asked these questions of John Burton, manager of customized training for ICATT and presenter at WorkSource’s workshops on social networking.

The Power of Your Own Mind

In Think and Grow Rich, Napoleon Hill talks about the secret to success – almost 70 years before the bestseller The Secret was published. In 1938, Hill also talked about the power of your mind to create the reality you want to live. That include finding the job or starting the career that you imagine is the right one for you.

Chronological and Functional Resume Formats

The chronological resume is the gold standard of formats; it gives your job history in an easy to read format, and it’s the choice of recruiters everywhere. This recession has made many workers rethink their careers and retrain for new ones, and that means that they need a new format to market their skills. Enter the Functional Resume – a way to talk more about what you can do, and less about what you’ve done in the past.

Optimist or Pessimist?

Is your glass half empty or half full? It may matter to your career success more than you think. Scholars have linked optimism to career success in several studies. They also link the quality attachment – your emotional security in the face of change or distress – as an indicator of your effectiveness at work – and perhaps at finding a job.