The purpose of marketing is to get your customer to know, like and trust you. So when they have a problem to solve, it’s you they will turn to for a solution.
In a previous post, I spoke to Rob Mendez, who educates audiences on Guerrilla Marketing strategies for jobseekers and helps them understand the phases of a relationship with a recruiter. There will be several touch points as a company evaluates how well a candidate fits its needs. And each touch point will require different kinds … Continue reading Think Like a Salesman to Sell Yourself
They say that sales is a game of numbers; the more calls you make, the more likely you are to close a sale. In some industries, that may be true. But professional sales people agree that treating everyone as a prospect is a waste of time. The same is true for your job search.