Primed to Perform

The Cobra Effect

March 7, 2016February 29, 2016 by candacemoody

They go on to describe one of the worst effects of cultures that are low on motivation and managed by a team that believes in external (indirect) motivation. They call it the Cobra Effect, and it’s a classic (and hilarious) example of incenting the wrong thing.

February 8, 2016February 5, 2016 by candacemoody

You may believe that most people work for extrinsic (external) factors like pay, praise, or awards. But in the introduction to Primed to Perform, Doshi and McGregor write, “Money is weak glue.”