Choosing a gift can be complicated if you don’t know the recipient well. Your choice of gift will speak volumes about what you’ve been paying attention to over the course of the relationship (guys – I’m talking to you.) Yes, your gift choice matters, so don’t delegate the task to someone who is not familiar with the person you’re giving to. Be sure that she’s a football fan before giving tickets to the game; be sure he eats meat before gifting a steak house certificate. It’s almost always a good idea to make the gift substantial enough for two, even if the recipient isn’t married. No one likes to lunch or dine alone, and there’s no guarantee that her friends can afford to go with her.
When acts of service are they language of appreciation that you value, you show others how much you care by doing things. I understand this language well; it’s the language I use in my personal and professional relationships. When I borrow my husband’s car for the day, I fill it up with gas and get it washed. When I see a staff member struggling with a task, I pitch in. I usually don’t just offer to pitch in – I grab a pile of paper and start sorting. (It’s not called acts of lip service, after all.)